The report begins with 'Introduction' section covering overview of Mobile engagement (m-Engagement) and mobile marketing activities which provides basic idea of the technology, its progression over years, and elements of mobile marketing. The 'Market Overview' section emphasizes on global and domestic market state of m-Engagement business. It features various qualitative and statistical information including global mobile ad servings, global mobile ad spending, India mobile ad serving scenario, current scenario of mobile ad and location based services market in India, m-Engagement market overview and major m-Engagement activities types in India, amongst others. It is followed by 'Ecosystems and Frameworks' where basic steps and procedure of mobile engagement, mobile ad and mobile marketing have been discussed.
Original Post Mobile Engagement and Promotional Services Market in India 2013
Source Researchmoz
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